ROLE DESCRIPTION
A Marketing Administrative Assistant is a professional who assists with marketing support activities and administrative responsibilities. They operate as the primary assistant to a marketing executive or manager on initiatives aimed at facilitating marketing campaigns. To complete day-to-day administrative work, s/he relies on his/her ability to multitask and a computer. S/he maintains the department running, but they also help the Marketing Manager with their responsibilities.
KEY RESPONSIBILITIES
• Being resourceful to senior marketing professionals needing help with completing large projects
• Submitting concepts for experimental marketing initiatives designed to strengthen and expand the company’s brand.
• Assisting in the development of ideas to strengthen marketing campaigns and keeping track of active marketing initiatives.
• Assisting with database systems, blog platforms, social media accounts, and website upkeep.
• Gathering and reviewing marketing data from various channels
Required Skills and Qualifications
• Outstanding oral and written communication abilities
• Excellent understanding of web apps, marketing software, and Microsoft Office
• Good understanding of databases and market research techniques
• High-level structure combined with a client-focused approach
• Demonstrated ability to multitask and stick to deadlines
• Excellent understanding of marketing and office management fundamentals
• Ability to write marketing content to increase the company’s market presence
• Collaborating with the marketing manager, internal teams, clients and partners on marketing strategy.
• Helping identify marketing trends and key opportunities for innovation.
• Learning and working with various types of software for digital marketing.
• Working closely with the sales and marketing department.
• Creating marketing materials such as white papers, case studies, and presentations.
• Giving presentations.
• Maintaining a marketing database.
• Providing administrative support to the marketing and sales team.
• Preparing, formatting and editing a range of documents.
• Understanding company product and brand.
• General office duties.
• Creating and interpreting a variety of reports.
• Organizing market research.
• Analyzing questionnaires and other forms of feedback.
• Updating social media accounts.
Preferred Qualifications
• Bachelor’s degree in Communications, Marketing, Information Technology, English, Journalism, or any related field.
• Experience with other aspects of marketing, such as customer growth and promotion, is a plus
Additional information
Set-up: Full-time, Remote
Schedule: Monday – Friday, for 7.5 Flexible working hours between 6am-6pm Eastern Standard Time Zone (EST)
